Lay’s Holiday Chips 2026: Five Limited-Edition Flavors, From Roasted Turkey to Dubai-Style Chocolate..
Lay’s is bringing the holiday table to the snack aisle this season. The new “Holi-LAY’S” collection of Lay’s holiday chip flavors includes five limited-edition varieties, among them roasted turkey, cheddar scalloped potatoes, maple bacon and two chocolate-covered options. The rollout begins on October 25, 2026, with more flavors arriving through November and December. If you are planning a party spread, a gift basket or just a very festive snack drawer, here is what is coming and when.
What Is the Holi-LAY’S Collection?
Holi-LAY’S is a seasonal lineup from PepsiCo’s Lay’s brand, built around dishes and desserts people associate with holiday gatherings. The idea is simple: take the flavors that show up at family dinners and turn them into something you can open from a bag. The company positions the collection for holiday entertaining, gifting and everyday snacking.
Not every flavor lands on the same day, so the lineup is staggered rather than a single big drop. The first two arrive nationwide in late October, a third follows in early November, and the sweeter options show up in December at select retailers.
The Five Lay’s Holiday Flavors at a Glance
The table below summarizes each flavor, what it is meant to taste like and when it arrives.
| Flavor | Flavor Profile | Release Date | Availability |
|---|---|---|---|
| Lay’s Cheddar Scalloped-Style Potatoes | Creamy, cheesy cheddar inspired by the classic side dish | Oct. 25 | Nationwide |
| Lay’s Roasted Holiday Turkey | Meant to capture turkey and gravy | Oct. 25 | Nationwide |
| Lay’s Maple Bacon | Sweet maple paired with smoky bacon | Nov. 8 | U.S. debut |
| Lay’s Wavy Milk Chocolate | Ridged chips coated in milk chocolate | Dec. 1 | Select retailers |
| Lay’s Wavy Dubai-Style Dark Chocolate | Dark chocolate and pistachios over salty chips | Dec. 1 | Select retailers |
The Savory Side: Turkey, Scalloped Potatoes and Maple Bacon
The two October flavors lean into the main event of a holiday meal. Cheddar Scalloped-Style Potatoes is the more approachable of the pair, since potato chips and a creamy cheese flavor are a natural match. Roasted Holiday Turkey is the one most likely to start conversations. It is designed to taste like turkey with gravy, so expect a savory, herb-forward profile rather than anything sweet.
Maple Bacon follows on November 8 and marks its U.S. debut. Sweet-and-smoky is a combination snack fans already know from other products, so this one may feel like the safest bet of the three. As with any novelty flavor, your own taste will be the real judge, and it is worth buying a single bag before stocking up for a crowd.
The Sweet Side: Chocolate-Covered and Dubai-Style Chips
On December 1, the collection turns sweet. Lay’s Wavy Milk Chocolate pairs the brand’s ridged chips with a milk chocolate coating, bringing the sweet-and-salty idea that many people already enjoy with pretzels and similar snacks. Lay’s Wavy Dubai-Style Dark Chocolate goes a step further, combining dark chocolate and pistachios with the salty crunch of the chip.
The “Dubai-style” label nods to the pistachio-and-chocolate trend that has been popular in desserts in recent years. These two varieties will be sold at select retailers first, with a wider rollout expected in 2027, so they may take some hunting at launch.
Tips for Buying and Serving Holiday Chips
A few practical ideas if you plan to try the lineup:
- Check your local store early. Limited-edition flavors can sell out, and chocolate-covered varieties will be in fewer stores at first.
- Start with a single bag. Unusual flavors are subjective, so sample before committing to party quantities.
- Build a tasting board. Put the savory flavors out together and keep the chocolate ones as a dessert-style option.
- Think gifting. A mix of flavors can make a fun, low-cost stocking stuffer for snack lovers.
- Store sealed bags in a cool, dry place and check the best-by date on the package, especially for seasonal items bought in advance.
Frequently Asked Questions
When do Lay’s holiday chips come out?
The first two flavors, Cheddar Scalloped-Style Potatoes and Roasted Holiday Turkey, arrive nationwide on October 25, 2026. Maple Bacon follows on November 8, and the chocolate-covered varieties arrive December 1.
What are the five new Lay’s holiday flavors?
They are Cheddar Scalloped-Style Potatoes, Roasted Holiday Turkey, Maple Bacon, Wavy Milk Chocolate and Wavy Dubai-Style Dark Chocolate.
Are the Lay’s chocolate-covered chips available everywhere?
Not at launch. They debut December 1 at select retailers, with expansion to more stores expected in 2027.
Are these flavors permanent?
No. The Holi-LAY’S collection is a limited-edition seasonal release, so availability is temporary.
