Burger King Launches Hello Kitty Kids’ Meal With 6 Collectible Toys
Hello Kitty and her Sanrio friends have arrived at Burger King. On October 19, 2026, the chain announced a limited-time Hello Kitty and Friends King Jr. Kids’ Meal, available at participating US restaurants starting Tuesday, October 20. Every meal comes with one of six collectible toys hidden in a mystery blind box, including a rare golden Hello Kitty.
Here is what’s in the meal, how the blind boxes work, and what collectors should know.
What’s in the Hello Kitty and Friends King Jr. Meal
Each kids’ meal includes:
- An entrée: A hamburger, cheeseburger, or 4- or 6-piece chicken nuggets
- A side: French fries or applesauce (some coverage also lists onion rings, so check with your restaurant)
- A drink: Options include milk, apple juice, lemonade, or a soft drink, depending on the location
- One mystery toy: Sealed in a blind box so you don’t know which character you got until you open it
- A themed bag: A Hello Kitty and Friends King Jr. Meal bag
- A paper crown: An exclusive Hello Kitty BK crown, while supplies last
The 6 Collectible Toys
According to Burger King’s announcement, the lineup includes five Sanrio characters, each wearing a tiny Burger King crown, and some holding Burger King menu items, plus one special variation:
- Hello Kitty
- My Melody
- Kuromi
- Cinnamoroll
- Keroppi
- Golden Hello Kitty: A rare gold-colored version
How the Golden Hello Kitty Works
Burger King says a limited number of golden Hello Kitty toys are included in the set. The company has not shared the odds of finding one, so any specific drop rate you see online is a guess.
Some coverage also reports that guests who find a golden toy may be able to receive a complete set of all six figures at participating restaurants, subject to availability. Because details like this can vary by location, ask your local restaurant or check the official rules before making plans around it.
Golden Claw Machine Event
Burger King is also hosting a one-day Golden Claw Machine event at its restaurant at 10014 Paramount Blvd. in Downey, California.
- Fans who buy a King Jr. Meal can try the claw machine for a chance to win a Hello Kitty toy.
- One lucky guest could win a one-of-one, 14K gold-plated Hello Kitty figurine.
- A no-purchase entry method is available under the official rules posted at the restaurant.
- Event timing and eligibility are set by the official rules, so check the details if you plan to go.
How Much Does It Cost?
Burger King hasn’t announced one national price, and franchisees can set their own. A report in USA Herald, citing prices Burger King shared with USA TODAY, gave these figures:
| King Jr. Meal | Reported Price |
|---|---|
| Hamburger | $4.53 |
| Cheeseburger | $5.05 |
| 4-piece chicken nuggets | $5.05 |
| 6-piece chicken nuggets | $6.03 |
Prices and availability vary by location, so check the Burger King app or your local restaurant.
How Long Will It Last?
Burger King says the meal is available for a limited time, at participating restaurants nationwide, while supplies last. No end date has been announced, so if you want the full set, don’t wait too long.
Tips for Collectors
- Check the app or website. Burger King says details on the golden toy, Royal Perks membership, and locations are available at bk.com and in the BK app.
- Call ahead. Supplies may differ from restaurant to restaurant, and some locations may run out quickly.
- Expect surprises. Blind boxes are sealed, so you won’t know which character you got until you open it. Don’t count on being able to choose.
- Trade with friends. Swapping duplicates is the easiest way to complete a set without buying many extra meals.
- Be careful with resale listings. Prices for hard-to-find toys can climb quickly online. Watch for counterfeit or misdescribed listings, and be wary of anything that looks too good to be true.
- Set a limit. It’s easy to overspend chasing a rare figure. Decide on a budget in advance, especially if kids are involved.
Why Fast-Food Collectibles Are Booming
Blind-box toys have become a major collecting trend, and fast-food chains have noticed.
- Mystery boxes drive repeat visits. Not knowing what you’ll get encourages collectors to come back.
- Adult fans are part of the audience. Kids’ meals now attract nostalgic grown-ups and collectors as well as families.
- Popular licenses stand out. Hello Kitty and Friends also appeared at McDonald’s in August 2026, in a Godzilla-themed Happy Meal, so the characters are having a big year in fast food.
- Burger King has been leaning into collectibles with a series of character-driven promotions, including anime-themed items for kids and adults.
Frequently Asked Questions
When does the Hello Kitty meal start at Burger King?
It started on Tuesday, October 20, 2026, at participating US restaurants.
How many toys are in the set?
Six: Hello Kitty, My Melody, Kuromi, Cinnamoroll, Keroppi, and a golden Hello Kitty.
Can I choose which toy I get?
No. The toys come in sealed mystery blind boxes.
How rare is the golden Hello Kitty?
Burger King says a limited number are included, but it hasn’t released the odds.
What food comes with the meal?
A hamburger, cheeseburger, or chicken nuggets, plus a side and a drink.
Can I buy the toy without the meal?
Burger King hasn’t said the toys are sold separately, so assume they come with the King Jr. Meal. Check with your local restaurant.
Can adults order the kids’ meal?
Yes, typically. Many restaurants allow it, but policies vary by location.
How long will it be available?
For a limited time, while supplies last, with no end date announced.
Where is the Golden Claw Machine event?
At the Burger King on Paramount Blvd. in Downey, California, as a one-day event.
